Business Hospitality Event Management

BHTM201  Hospitality French Communication (3 credits)
Gives the student a thorough understanding of the French Language that is specifically needed for the hospitality industry. It involves reading, writing, listening and practical presentations of actual situations.

BHTM110  Introduction to Hospitality & Tourism Industry (3credits)
An orientation to the hotel, restaurant, travel & tourism industry through a review of the historical development of the industry. The course prepares the student to apply management principles to the problems encountered in the supervision of the people in the hospitality industry.

BHTM180  Introduction to Convention Management (3 credits)
Introduces the student to the basics of convention and the management of groups. Explains the difference between conference and convention. Topical coverage: planning, organizing, and meeting planners, transportation and all other related activities of groups, making profits and the relation between convention manger and concerned departments.

BHTM208  Hospitality Business Law (3 credits)
New laws and their impact on the hospitality industry are examined. This course covers current legal issues and problems.

BHTM215  Front Office Management + Fidelio Lab (4 credits)
The course familiarizes the student with the rooms division of the hotel. Topical coverage: yield management, reservation, check-in check-out, & night audit. The importance of the relationship of the Front Office and other departments will also be covered.

BHTM220  Housekeeping Management + Fidelio Lab (4 credits)
This course covers the scope, responsibilities, communications, terminology, materials, and concerns specific to hotel housekeeping. Topics include management and supervision of housekeeping staff in the proper cleaning and sanitation of rooms and public areas, budgeting, purchasing, security, and inventory control. Upon completion, students should be able to understand and apply the principles of organization and management of a housekeeping department.

BHTM240  Food & Beverage Services + Lab (4 credits) 
The course will introduce the student to the history of the food & beverage industries well as the classification of beverages. Furthermore, a study of the various food service system, culinary techniques, theories of nutrition and public health and their impact on the hospitality industry.

BHTM252  Catering Management + Lab (4 credits)
Emphasis on the techniques, logistics, market segments, services and responsibilities involved. Further, Sales operations will be covered in the course.

BHTM310  Hospitality Accounting (3 credits)
Basic understanding of financial accounting and specifically hospitality industry accounting concepts and procedures used in hotels, restaurants and clubs.

BHTM352  Hospitality Sales Management (3 credits)

The course is designed to guide future sales managers in facing their most important challenges, such as setting objectives, meeting sales targets, organizing sales forces, building and training the sales team, and running successful sales meetings.

 

BHTM460  Hospitality Human Resources Management (3 credits)
Introduces students to the environment and various functions of Human Resources Management. Topical coverage: planning, job analysis, recruitment & selection, training & development, performance appraisal, compensation systems, organizational development, and labor management relations.

BHEM210  Introduction to Events Management (3 credits)
Provides an introduction to the principles and practices associated with planning, managing, and staging special events. It covers the important components such as stage and logistic management, marketing & promotion, event evaluation and reporting to offer a systematic guide to organizing a successful event.

BHEM220  Festival & Special Events Management (3 credits)
Introduces students to the principles associated with planning, managing and staging festival and special events. It expands the coverage and discussion of event management issues and strategies.

BHEM230  Events Management in Leisure & Tourism (3 credits)
The leisure and tourism field is immense and diverse. This course gives the advice, methodology, and the examples that should be of use to students of events and their management. The field ranges from arts to zoos, from antique shows to quizzes, from acrobatics to sponsored walks, to setting up of exhibitions, seminars, conferences, theatrical, sporting, artistic, and tourist occasions.

BHEM240  Health, Safety, & welfare at Events (3 credits)
The course helps students to understand those who organize music events so that the events run safely. It will discuss the prime responsibility of the event organizer, local authorities, health & safety enforcement officers, emergency services, contractors & subcontractors for protecting the health, safety and welfare of everyone working at, or attending, the event.

BHEM330  Event Risk Management (3 credits)
Provides a comprehensive resource for managing event risks from rowdy guests to life threatening riot, and limiting liability for all kinds of events whether modest or grand. It discuses theory and practical applications covering topics such as measuring risks, alcoholism and drugs, crowd control, fire safety and emergency medical services, food & water safety, outdoor event, and much more.

BHEM340  Corporate Event Project Management (3 credits)
The course will give students the knowledge of how to create a new system of tools and techniques that enables corporate event managers to research, design, plan, coordinate and evaluate any corporate event in order to produce higher rate of return. Topical coverage: choosing a venue or site, costing & procurement practices, evaluating risk management and reducing it with contract management, and maximizing exposure through the World Wide Web.

BHEM350  Event Marketing (3 credits)
It discusses the most effective tools for carrying out every phase of a successful, integrated marketing campaign for any event, from conferences and expositions to fairs and festivals. It will explain the powerful forms of promotion, advertising, and public relations that are needed to attract broad attention, motivate people to attend, and achieve the desired goals of an event.

BHEM360  Special Events (3 credits)
This course provides the logistical know-how and theoretical understanding needed to take advantage of the countless opportunities in this rapidly growing field. It covers topics from developing the event vision to managing vendor contracts, from event advertising to the latest in event management technology, and guidance on every aspect of this complex and demanding profession.

BTTM357  Trade Show/Exposition Management (3 credits)
The course provides students with the knowledge on trade shows and exhibitions emphasizing on pre-planning, budget preparation, advertising, public relations, & exhibit setup which includes booth registration, booth accommodations & assignments, draping, audiovisual, & programming. 

BHTM380  Internship I – on Campus (4 credits)
An extensive training lab course whereby students have a library covering a wide selection of video training programs in all the hospitality departments and covering specific proper procedures of each job. In addition, professional speakers from the hospitality industry of managerial levels will lay lectures and show actual simulations on administrative skill procedures.

 

BHTM382  Internship II – off Campus (4 credits)
Practical training and first hand experience in at least four (4) areas in a reputable and prestigious hotel. A report is required to be submitted by the student of the actual work experience gained and an evaluation form is to be filled by the employer on the work progress of the student.

 

BHTM400  Hospitality Senior Project I (4 credits)

Independent study project under the direction of a faculty advisor which will include library, empirical research, or analysis and written on an international hotel or restaurant chain.

 

BHTM420  Hospitality Senior Project II (4 credits)
Advanced in depth study project under the supervision of a faculty advisor to research the hospitality industry providing analytical solutions to the problems being faced.

BTTM466  Research Methods for Travel & Tourism (3 credits)                          This advanced course is designed for future managers in tourism that have a need to use research as means of providing information for improving their managerial effectiveness and their business as a whole.




Emporia University | Fanshawe College | Leeds Mets University | Perpignan University
Switzerland University
|
Kuban State
Copyright © 2005-2007 Business & Computer University College - P.O.Box: 113-7504 Beirut, Lebanon.